eCommerce Images
Pure White-Background eCommerce Images Are Critical
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Pure white-background eCommerce images often serve as the first impression your customers have of your product. Whether these images appear in a product listing on eCommerce platforms like Amazon or eBay; or are featured on your website's store - showcasing your product with HD images is critical.
White Background Product Photography
Your business depends on getting people to purchase your products, so don’t cut corners on images. Pure white-background eCommerce images often serve as the first impression your customers have of your product.
Whether these images appear in a product listing on eCommerce platforms like Amazon or eBay; or are featured on your website's store - showcasing your product with HD images is critical. Using low quality photos that feature colored backgrounds can severely detract from customer experience and ultimately hurt sales, regardless of how well you might rank for keywords or where you appear in search results.
What Customers Expect from Images of Products
Customers expect your product photography to showcase your product’s true colors and qualities. They also expect crisp and clear imagery that has been professionally edited. While these expectations don’t require you to spend thousands of dollars on a studio setup, they do mean that simple shots from your phone aren’t going to cut it anymore.
To show off your products with high quality images, consider working with an experienced photographer who can get great results with minimal set up time and fuss.
Why White Background Images Are Important
The importance of pure white background images cannot be overstated. First impressions matter - that's why users scroll past bland, uninspiring product photography in search of eye-catching shots that immediately capture their attention. That's also why buyers will click away from listings with poorly lit, unprofessional product photography.
Good product photography is imperative to your business - both online and off. So, what does pure mean? Pure implies an image free of distractions or visual elements that draw your customer's attention away from your products' outstanding features. In other words: All parts of a picture must be pure - including its lighting, background and props/models/products present in it.
Your business depends on good product photography. That's why it's important to choose a professional digital photographer that specializes in product and packaging photography to create your stock photos and digital assets. The difference between an average and a great set of photos can be staggering, which is why you want to put your best foot forward when it comes to showcasing your products online.